Seminar on Showcase Indian Culture through Animation 2008 @ ICAT, Bangalore

Dreamworks asks Animation students of ICAT

The message was clear – Showcase Indian Culture through Animation instead of aping Western culture / themes. Shelly Page of Dreamworks (Los Angeles) addressed the students of ICAT as part of the Global Giant's latest initiative to work closely with the best Animation schools in India.

Shelly Page is the Head of International Outreach at DreamWorks Animation - producers of, among many others — Shrek, Madagascar and Kung Fu Panda.

She is a former animation production artist and has worked on many animated feature films during her 20 year career. She is based in London and has many years of experience working closely with the leading animation schools in both Europe and the USA / Canada.

Speaking to the students, Shelly emphasized the necessity to incorporate a country's culture in its animated works which often resulted in enhancing the originality of the content. She showcased International student's works and provided guidelines on how Indian students should transition from working on software to creating final output rich in concept, treatment and execution. Shelly also motivated the students to participate in International competitions which would give them exposure to develop their skills further. The students were encouraged to work on traditional animation forms like 2D, Stop Motion etc apart from CG.

Students welcomed the session as it was an unusual one and filled with killer tips. Mr.V.Natarajan – Chief Academic Officer of ICAT delivered the vote of thanks and hailed Dreamworks on their efforts in helping Indian students to rise to International standards much before they pass out from the Animation school.