- 3 YearsCourse Duration
- ChennaiCampus
- +2 (or) equivalentEligibility
- Alagappa UniversityAwarded by
Course Overview
Get Into the Most Far-Flung Design Stream
The module starts with learning the elements and principles of design and visualisation, which forms the building block of an exciting creative journey both while studying and later as a profession. The students gain immense knowledge through practical exercises right from the basics of sketching, which help them to transfer their ideas to paper, and to develop them into skillfully finished graphic design pieces, such as logos, posters, web and UI designs, packaging designs, advertisements making etc., to name a few, by using the latest industry-standard software.
This 3-year specialist skill building module at ICAT is conducted through a variety of proven learning methods, including classroom training, independent research, guided practice sessions, industry visits, professional seminars and workshops. In the final year, students are periodically exposed to industry professionals for inspiration and professional feedback. They are also encouraged to develop high quality portfolio of their extra-curricular work which would enable them to get highly satisfying jobs on completion of the module. The students also take up internship at creative organisations to gain real-time experience and develop their final project to demonstrate their specialist skills that will be the evidence of their expertise to prospective employers.
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Why study Graphic Design at ICAT?
Being pioneers in offering art, design and media education in India, the IMAGE group has been providing Graphic Design education for more than 28 years now in varied forms including full-time education, vocational training and school education. IMAGE holds the pride to have trained most graphic design professionals in India. The Graphic Design degree Programme at ICAT brings the strengths and experience of the IMAGE group ensuring student to receive finest conceptual learning, artistic development and technical knowledge on a range of concepts, techniques and industry-standard software. The 4-year all-inclusive, practice-oriented Programme brings an inspiring environment to develop a wide-range of designs that will prepare students for the best career in any industry that necessitates visual design.
The Programme provides:
- 100% Placement opportunities *
- World-class curriculum.
- Intense, guided practice at highly-equipped labs.
- Frequent sessions from industry professionals and showcase events to give the best learning experience.
- Focus towards futuristic technologies and the global knowledge.
- Guidance in creating high-quality portfolio.
- Opportunity to showcase creative work at various public events and national-level competitions.
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Curriculum
Module Highlights
YEAR - 1
SEMESTER I
- Language Practical (Tamil / Hindi / French) - I
- Language Practical - English-I –Prose and Communication Skills
- Introduction to Visual Communication
- Visual Communication - Practical
- Fundamentals of Art
- Art (Practical)
- Value Education
SEMESTER II
- Tamil/Other Languages-II
- CommunICATive English - II
- Theory–II Design Study
- Practical-II Design Study
- Theory – IB History Of Art
- Practical-IB History Of Art
- Environmental Studies
YEAR - 2
SEMESTER III
- Tamil/Other Languages-II
- English – III
- Theory-III Visualisation Techniques
- Theory-IV Interaction Design
- Practical-III Visualisation Techniques
- Theory – IIA Community Design Practice
- Practical-IIA Community Design Practice
- Non Major Elective (NME - 1)
SEMESTER IV
- Tamil /Other Languages -IV
- English – IV
- Theory–V Packaging Design
- Theory-VI Digital Marketing
- Practical -IV Packaging Design
- Theory – IIB Editorial Design
- Practical-IIB Editorial Design
- Non Major Elective (NME - 2)
YEAR - 3
SEMESTER V
- Theory-VII Instructional Designing
- Theory-VIII Presentation Designing
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Discipline-Specific Electives (DSE - 1)
- Illustration
- Matte Painting
- Colour Grading
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Discipline-Specific Electives (DSE - 2)
- Product Photography
- Audio Techniques
- Video Editing
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Discipline-Specific Electives (DSE - 3)
- Digital Design
- Fundamentals of Storyboarding
- Concept Art
- Practical-V Visualisation for Media Production
SEMESTER VI
- Theory-VII Portfolio & Presentation
- Theory-VIII Business of Media
- Practical-VI Portfolio & Presentation
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Discipline-Specific Electives (DSE - 4)
- Motion Graphics
- Advanced Design Techniques for printing
- UI Design
- Project/Dissertation
Dear Student,Get Admission / Fees Details
Teaching Methodology
Learning Beyond the Walls
Skills to Build
Skills to Seek as Graphic Design Professional
Student Awards
Rise and Shine
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ICAT Student won Runner-up Award
Huzefa Sikandar won Runner-Up Award at GAFX Conference.
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ICAT Alumni won a Million
ICAT Alumni won a Million at Pocket Gamer Connects - GAME HACK.
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ICAT Student won Typoday 2023
Ms.Raveena, from Graphic Design dept. won "TYPODAY 2023" International Competition.
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ICAT Student won 2nd prize
Raveena, of Graphic Design dept. won 2nd prize in Digital Design Competition 2023.
Student Testimonial
Our Students Say
Alumni Success
Shining Stars
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Rajakanna
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Somasundaram
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Santosh Arya
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Shukla Jayant Triveni
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Devrishi
Career Opportunities
Get Placed as a...
ICAT's exclusive Placement Cell holds an esteemed relationship with leading Graphic Design brands and ensures the placement of its students in suitable positions to take up a career role of:
Top Placements
Meet Our Shining Stars
Top Recruiters
We Collaborate with 500+ Leading companies

Application Process
Become an ICATian
Step 1 : Fill the application form
Apply by Filling Application form.
Step 2 : Interview Process
Go through a direct communication with the Admission Team
Step 3 : Join ICAT
An offer letter will be send. Secure your seat by paying the admission fee.
International Professionals
Learn from the Professionals' Perspective
The curriculum and teaching strategies at ICAT is never an instant thought. They are all an outcome of research and brainstorming of ideas from renowned professionals in the field. The knowledge brigade that guides us through the curriculum delivery of Bachelor's Degree Graphic Design includes:
Name | Designation |
---|---|
Vinay Sanekar | Former HOD, JJ School of Arts |
Varun Gandhi | Art Director |
Parnita G | Artist and Illustrator |
Arun Desai | Award-Winning Origami Specialist |
Murlidhran. D | Freelance Cartoonist |
Got Queries?
Contact Any of Our 3 State-of-the-Art Campuses
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Chennai
153, Santhome High Road, Mylapore, Chennai - 600 004.
044 - 4293 4293, +91 - 95001 28555
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Bangalore
424, Bommanahalli, Hosur Main Road, Bangalore - 560 068.
080 - 4110 7755, +91 - 96111 73607
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Hyderabad
H.NO.3-1-30, S.Y.No:34/2 and 35, Bahadurguda, Saroornagar, L.B.Nagar, R.R.District, Hyderabad - 500 074.
040 - 2447 7755, +91 - 75694 34552